diff --git a/README.md b/README.md
index 6a888d2..85651b2 100644
--- a/README.md
+++ b/README.md
@@ -1,10 +1,7 @@
-battleboat
-==========
+# battleboat
 
 A JavaScript AI that beats humans at battleship.
 
 Play the game here: [https://billmei.github.io/battleboat](https://billmei.github.io/battleboat)
 
-If you've forked a copy of this repo or are playing around with the code on the `https://billmei.github.io/battleboat` page, please be nice and don't hack the `Stats` object. I'm using Google Analytics to collect info about the AI's win/loss percentage in order to improve the bot, so if you do look around, I kindly ask that you don't give it bad data. Thanks :)
-
 If you want to try stuff out, run `setDebug(true);` in the console before doing anything. You'll also get access to some cool features.
diff --git a/index.html b/index.html
index 30d2982..bc2f132 100644
--- a/index.html
+++ b/index.html
@@ -73,19 +73,6 @@ <h2>Enemy Fleet</h2>
 
 <a href="https://github.com/billmei/battleboat"><img style="position: absolute; top: 0; right: 0; border: 0;" src="https://camo.githubusercontent.com/365986a132ccd6a44c23a9169022c0b5c890c387/68747470733a2f2f73332e616d617a6f6e6177732e636f6d2f6769746875622f726962626f6e732f666f726b6d655f72696768745f7265645f6161303030302e706e67" alt="Fork me on GitHub" data-canonical-src="https://s3.amazonaws.com/github/ribbons/forkme_right_red_aa0000.png"></a>
 
-<script async src="https://www.googletagmanager.com/gtag/js?id=G-MDXLY4NGC1"></script>
-<script>
-// Don't change this variable.
-var DEBUG_MODE = localStorage.getItem('DEBUG_MODE') === 'true';
-// To turn DEBUG_MODE on, run `setDebug(true);` in the console.
-if (!DEBUG_MODE) {
-  window.dataLayer = window.dataLayer || [];
-  function gtag(){dataLayer.push(arguments);}
-  gtag('js', new Date());
-  gtag('config', 'G-MDXLY4NGC1');
-}
-</script>
-
 <script src="js/battleboat.js"></script>
 <span class="prefetch" id="prefetch1"></span>
 <span class="prefetch" id="prefetch2"></span>
diff --git a/js/battleboat.js b/js/battleboat.js
index 36f0683..3e03dd4 100644
--- a/js/battleboat.js
+++ b/js/battleboat.js
@@ -11,12 +11,7 @@
 //       finished placing their ships, or she can cheat easily by placing her ships
 //       outside the regions with the highest probability.
 
-console.log("%cHi! Thanks for checking out this game.%c Please be nice and don't " +
-	"hack the Stats object, I'm using Google Analytics to collect info about " +
-	"the AI's win/loss percentage in order to improve the bot, so if you do " +
-	"look around, I kindly ask that you don't give it bad data. Thanks :)",
-	"font-weight: bold; font-family: Tahoma, Helvetica, Arial, sans-serif;", "");
-console.log("Also, if you want to try stuff out, run %csetDebug(true);%c in the " +
+console.log("If you want to try stuff out, run %csetDebug(true);%c in the " +
 	"console before doing anything. You'll also get access to some cool features.",
 	"background: #000; color: #0f0; padding: 2px 5px; border-radius: 2px;", "");
 
@@ -75,18 +70,12 @@ Stats.prototype.hitShot = function() {
 Stats.prototype.wonGame = function() {
 	this.gamesPlayed++;
 	this.gamesWon++;
-	if (!DEBUG_MODE) {
-		gtag('event', 'gameOver', {'win': this.uuid});
-	}
 };
 Stats.prototype.lostGame = function() {
 	this.gamesPlayed++;
-	if (!DEBUG_MODE) {
-		gtag('event', 'gameOver', {'lose': this.uuid});
-	}
 };
 // Saves the game statistics to localstorage, also uploads where the user placed
-// their ships to Google Analytics so that in the future I'll be able to see
+// their ships to GA so that in the future I'll be able to see
 // which cells humans are disproportionately biased to place ships on.
 Stats.prototype.syncStats = function() {
 	if(!this.skipCurrentGame) {
@@ -109,10 +98,6 @@ Stats.prototype.syncStats = function() {
 			stringifiedGrid += '(' + x + ',' + y + '):' + mainGame.humanGrid.cells[x][y] + ';\n';
 		}
 	}
-
-	if (!DEBUG_MODE) {
-		gtag('event', 'humanGrid', {stringifiedGrid: this.uuid});
-	}
 };
 // Updates the sidebar display with the current statistics
 Stats.prototype.updateStatsSidebar = function() {