diff --git a/docs/ad-placements/brave-browser/news.md b/docs/ad-placements/brave-browser/news.md index 80716a96..9cb86bd2 100644 --- a/docs/ad-placements/brave-browser/news.md +++ b/docs/ad-placements/brave-browser/news.md @@ -32,7 +32,7 @@ Brave News is a private, customizable news feed that appears in every new tab pa - Use engaging imagery such as products, or demonstrative illustrations - Use a specific call to action: “Learn More,” “Try Now,” “Buy Now,” “Sign Up,” etc. - Limit text in images, some text is fine -- No click-bait headlines +- No clickbait headlines - No claims of high returns on investments (APY/APR) - No all-uppercase lettering - No profanity, nudity, violence, or illicit substances diff --git a/docs/ad-placements/brave-browser/notification.md b/docs/ad-placements/brave-browser/notification.md index 2afb916b..d656a069 100644 --- a/docs/ad-placements/brave-browser/notification.md +++ b/docs/ad-placements/brave-browser/notification.md @@ -36,7 +36,7 @@ This unit is an ideal addition for advertisers looking to add engagement, qualit - Use emojis to help tell your brand’s story with fewer characters - Vary copy to appeal to different audiences or product features - Share wisdom, Brave users love to learn -- No click-bait headlines +- No clickbait headlines - No claims of high returns on investments (APY/APR) - No all-uppercase lettering - No profanity, nudity, violence, or illicit substances diff --git a/docs/ad-placements/brave-search/keyword.md b/docs/ad-placements/brave-search/keyword.md index f488b752..d7845c22 100644 --- a/docs/ad-placements/brave-search/keyword.md +++ b/docs/ad-placements/brave-search/keyword.md @@ -26,7 +26,7 @@ Search keyword ads are similar to the text and url-based ads shown on search eng - Use multiple versions of ad creative for testing - Use a specific call to action: “Learn More,” “Try Now,” “Buy Now,” “Sign Up,” etc. - Vary copy to appeal to different audiences or product features -- No click-bait headlines +- No clickbait headlines - No claims of high returns on investments (APY/APR) - No all-uppercase lettering - No profanity, nudity, violence, or illicit substances diff --git a/docs/campaign-performance/reporting.md b/docs/campaign-performance/reporting.md index fc64276e..a1a7f910 100644 --- a/docs/campaign-performance/reporting.md +++ b/docs/campaign-performance/reporting.md @@ -71,7 +71,7 @@ Verifiable Ad Conversion Reporting is done by a Conversion ID. For your site, th ##### Requirements: - The Conversion ID value must be unique for each conversion. Duplicate Conversion Event ID values will result in accounting discrepancies. -- The Conversion ID must be between 1–30 characters long, contain only alphanumeric characters (as well as dashes), and match this regular expression:`` [-a-zA-Z0-9]{1,30}.`` +- The Conversion ID must be between 1–30 characters long, contain only alphanumeric characters (as well as dashes), and match this regular expression: `` [-a-zA-Z0-9]{1,30}.`` - Event values longer than 30 characters will fail, preventing the event from being accurately accounted for. You may check if your identifier is valid by using a site like [https://regex101.com/](https://regex101.com/). - Conversion IDs must not include user identifiers or personally identifying information. For example, Conversion IDs like the following are not permitted: ``-``, ``-``. @@ -80,9 +80,9 @@ Brave uses TweetNacl to encrypt the Conversion ID. Encrypted Conversion Envelopes will look like: ```json { - "alg": "crypto_box_curve25519xsalsa20poly1305" - "ciphertext": "BTX6xKZ4vITaWa11EMcly7gyQ3rN8JoAYvoHeIiYuSS9Lsc4GUQBN54+otIGOsxk" - "epk": "3N1RKgiOvOXCGjO6txtEwR0DzpEp9U+PkbpwxAkAGwg=" + "alg": "crypto_box_curve25519xsalsa20poly1305", + "ciphertext": "BTX6xKZ4vITaWa11EMcly7gyQ3rN8JoAYvoHeIiYuSS9Lsc4GUQBN54+otIGOsxk", + "epk": "3N1RKgiOvOXCGjO6txtEwR0DzpEp9U+PkbpwxAkAGwg=", "nonce": "N4EH/upCXxyRPLmYLvYCyuaKQASlA6Qo" } ``` diff --git a/docs/campaign-performance/targeting.md b/docs/campaign-performance/targeting.md index 791d44c3..1fecab86 100644 --- a/docs/campaign-performance/targeting.md +++ b/docs/campaign-performance/targeting.md @@ -7,11 +7,10 @@ Brave has pioneered a new breed of privacy-respecting targeting that is matched Each of Brave’s ad units has a unique approach to achieve varying levels of ad relevance with the end user: -| | | | | | | -|---|---|---|---|---|---| -|**Targeting**|**Description**|**Search keyword ads**|N**ew Tab Takeover**|**Newsfeed Ads**|**Notification Ads**| -|**Keywords**|Keywords entered into Brave Search.|X|||| -|**Country and state**|Location determined by IP address. Only top level country and state level information is inferred (State level targeting is available only in the USA).|X|X|X|X| -|**Time of day**|Delivery based on local time inferred by the IP address.|||X|X| -|**Contextual segments**|IAB standard contextual segments based on page content and domains visited by the user.||||X| -|**Custom intent segments**|Bespoke segments built with keywords and domains that the advertiser wishes to target. Minimum spend required, and only available with managed service campaigns.||||X| +| **Targeting** | **Description** | **Search keyword ads** | N**ew Tab Takeover** | **Newsfeed Ads** | **Notification Ads** | +|----------------------------|-------------------------------------------------------------------------------------------------------------------------------------------------------------------|------------------------|----------------------|------------------|----------------------| +| **Keywords** | Keywords entered into Brave Search. | X | | | | +| **Country and state** | Location determined by IP address. Only top level country and state level information is inferred (State level targeting is available only in the USA). | X | X | X | X | +| **Time of day** | Delivery based on local time inferred by the IP address. | | | X | X | +| **Contextual segments** | IAB standard contextual segments based on page content and domains visited by the user. | | | | X | +| **Custom intent segments** | Bespoke segments built with keywords and domains that the advertiser wishes to target. Minimum spend required, and only available with managed service campaigns. | | | | X | diff --git a/docs/getting-started/create-account.md b/docs/getting-started/create-account.md index 66c8462c..221eeae0 100644 --- a/docs/getting-started/create-account.md +++ b/docs/getting-started/create-account.md @@ -1,5 +1,6 @@ --- sidebar_position: 1 --- + # Create an account To create an account, visit ads.brave.com and fill out the requested business information. All new advertiser accounts go through manual approval by the Brave team, and are typically processed within 48 hours. Please allow up to 72 hours before contacting support about account activation. diff --git a/docs/getting-started/create-an-ad.md b/docs/getting-started/create-an-ad.md index c272a8c0..2578b4ec 100644 --- a/docs/getting-started/create-an-ad.md +++ b/docs/getting-started/create-an-ad.md @@ -1,10 +1,11 @@ --- sidebar_position: 3 --- + # Create an Ad There are two ways to create an ad in Brave Ads Manager: ## During campaign set up During the campaign creation process, you’ll reach a step called Ads where you’ll see the option to create a new ad. Follow the onscreen instructions, which will provide guidelines on what to enter or upload based on the type of campaign you chose earlier on. This step will also show a preview of your ad to simulate how it will be seen by your audience. ## Independent of any campaign set up -To create an ad outside of a campaign, for example to be used across many campaigns, start from the home screen in Brave Ads Manager and select Creatives from the left sidebar. Once in the ads menu, hit the New Creative button in the top right corner of your screen. Then, choose the placement type that you wish to create an ad for. +To create an ad separate of a campaign, for example to be used across many campaigns, start from the home screen in Brave Ads Manager and select Creatives from the left sidebar. Once in the ads menu, hit the New Creative button in the top right corner of your screen. Then, choose the placement type that you wish to create an ad for. diff --git a/docs/getting-started/launch-your-campaign.md b/docs/getting-started/launch-your-campaign.md index cd5c7242..55bf3fd7 100644 --- a/docs/getting-started/launch-your-campaign.md +++ b/docs/getting-started/launch-your-campaign.md @@ -2,4 +2,4 @@ sidebar_position: 5 --- # Launch Your Campaign -Once you’ve set campaign, ad set, and ad parameters, you’re ready to top-up your account with a dollar balance and launch your campaign. Brave accepts USD and BAT. +Once you’ve set campaign, ad set, and ad parameters, you’re ready to top up your account with a dollar balance and launch your campaign. Brave accepts USD and BAT. diff --git a/docs/intro.md b/docs/intro.md index 2dcecf56..362b594b 100644 --- a/docs/intro.md +++ b/docs/intro.md @@ -12,5 +12,5 @@ Brave Ads Manager, or Ads Manager, is where Brave Ads campaigns are created, man ### Managed service Work with a dedicated sales and account management team to execute campaigns. Managed service campaigns require a $10,000 minimum monthly spend and offer a wider range of ad placements. -### Self service -Do-it-yourself (DIY) management of ad campaigns through easy-to-use campaign creation, editing, and reporting tools. Self service campaigns require a minimum spend of $500 for optimal results. +### Self-service +Do-it-yourself (DIY) management of ad campaigns through easy-to-use campaign creation, editing, and reporting tools. Self-service campaigns require a minimum spend of $500 for optimal results.