diff --git a/README.md b/README.md
index 82fb8741216..3067c3c2bab 100644
--- a/README.md
+++ b/README.md
@@ -5,6 +5,8 @@
 
 # nerdctl: Docker-compatible CLI for containerd
 
+![logo](docs/images/nerdctl.svg)
+
 `nerdctl` is a Docker-compatible CLI for [contai**nerd**](https://containerd.io).
 
  ✅ Same UI/UX as `docker`
diff --git a/docs/images/nerdctl.svg b/docs/images/nerdctl.svg
new file mode 100644
index 00000000000..e4d9789beed
--- /dev/null
+++ b/docs/images/nerdctl.svg
@@ -0,0 +1,25 @@
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