diff --git a/charts/gateway-helm/README.md b/charts/gateway-helm/README.md
index 01e32f4dbe0..f5f2b420d21 100644
--- a/charts/gateway-helm/README.md
+++ b/charts/gateway-helm/README.md
@@ -69,6 +69,7 @@ To uninstall the chart:
 | deployment.envoyGateway.resources.requests.memory  | string | `"64Mi"`                                          |             |
 | deployment.kubeRbacProxy.image.repository          | string | `"gcr.io/kubebuilder/kube-rbac-proxy"`            |             |
 | deployment.kubeRbacProxy.image.tag                 | string | `"v0.11.0"`                                       |             |
+| deployment.kubeRbacProxy.imagePullPolicy           | string | `"IfNotPresent"`                                  |             |
 | deployment.kubeRbacProxy.resources.limits.cpu      | string | `"500m"`                                          |             |
 | deployment.kubeRbacProxy.resources.limits.memory   | string | `"128Mi"`                                         |             |
 | deployment.kubeRbacProxy.resources.requests.cpu    | string | `"5m"`                                            |             |
diff --git a/charts/gateway-helm/templates/envoy-gateway-deployment.yaml b/charts/gateway-helm/templates/envoy-gateway-deployment.yaml
index 6f36ef0a7c6..8bcd26a0b0f 100644
--- a/charts/gateway-helm/templates/envoy-gateway-deployment.yaml
+++ b/charts/gateway-helm/templates/envoy-gateway-deployment.yaml
@@ -80,6 +80,7 @@ spec:
         - name: KUBERNETES_CLUSTER_DOMAIN
           value: {{ .Values.kubernetesClusterDomain }}
         image: {{ .Values.deployment.kubeRbacProxy.image.repository }}:{{ .Values.deployment.kubeRbacProxy.image.tag | default .Chart.AppVersion }}
+        imagePullPolicy: {{ .Values.deployment.kubeRbacProxy.imagePullPolicy }}
         name: kube-rbac-proxy
         ports:
         - containerPort: 8443
diff --git a/charts/gateway-helm/values.tmpl.yaml b/charts/gateway-helm/values.tmpl.yaml
index bf4de7a3873..5dc0e579af0 100644
--- a/charts/gateway-helm/values.tmpl.yaml
+++ b/charts/gateway-helm/values.tmpl.yaml
@@ -15,6 +15,7 @@ deployment:
     image:
       repository: gcr.io/kubebuilder/kube-rbac-proxy
       tag: v0.14.1
+    imagePullPolicy: IfNotPresent
     resources:
       limits:
         cpu: 500m