diff --git a/sentry-core/src/performance.rs b/sentry-core/src/performance.rs
index 5f3a9a46..59cca2a5 100644
--- a/sentry-core/src/performance.rs
+++ b/sentry-core/src/performance.rs
@@ -1,3 +1,4 @@
+use std::borrow::Cow;
 use std::collections::BTreeMap;
 use std::ops::{Deref, DerefMut};
 use std::sync::{Arc, Mutex, MutexGuard};
@@ -433,6 +434,20 @@ impl<'a> TransactionData<'a> {
             Box::new(std::iter::empty())
         }
     }
+
+    /// Set some extra information to be sent with this Transaction.
+    pub fn set_data(&mut self, key: Cow<'a, str>, value: protocol::Value) {
+        if let Some(transaction) = self.0.transaction.as_mut() {
+            transaction.extra.insert(key.into(), value);
+        }
+    }
+
+    /// Set some extra information to be sent with this Transaction.
+    pub fn set_tag(&mut self, key: Cow<'_, str>, value: String) {
+        if let Some(transaction) = self.0.transaction.as_mut() {
+            transaction.tags.insert(key.into(), value);
+        }
+    }
 }
 
 impl Transaction {
@@ -627,6 +642,18 @@ impl Transaction {
 /// A smart pointer to a span's [`data` field](protocol::Span::data).
 pub struct Data<'a>(MutexGuard<'a, protocol::Span>);
 
+impl<'a> Data<'a> {
+    /// Set some extra information to be sent with this Span.
+    pub fn set_data(&mut self, key: String, value: protocol::Value) {
+        self.0.data.insert(key, value);
+    }
+
+    /// Set some tag to be sent with this Span.
+    pub fn set_tag(&mut self, key: String, value: String) {
+        self.0.tags.insert(key, value);
+    }
+}
+
 impl<'a> Deref for Data<'a> {
     type Target = BTreeMap<String, protocol::Value>;
 
diff --git a/sentry-tracing/src/converters.rs b/sentry-tracing/src/converters.rs
index 08f32909..c71143be 100644
--- a/sentry-tracing/src/converters.rs
+++ b/sentry-tracing/src/converters.rs
@@ -9,6 +9,7 @@ use tracing_subscriber::layer::Context;
 use tracing_subscriber::registry::LookupSpan;
 
 use super::layer::SentrySpanData;
+use crate::TAGS_PREFIX;
 
 /// Converts a [`tracing_core::Level`] to a Sentry [`Level`]
 fn convert_tracing_level(level: &tracing_core::Level) -> Level {
@@ -156,7 +157,7 @@ fn tags_from_event(fields: &mut BTreeMap<String, Value>) -> BTreeMap<String, Str
     let mut tags = BTreeMap::new();
 
     fields.retain(|key, value| {
-        let Some(key) = key.strip_prefix("tags.") else {
+        let Some(key) = key.strip_prefix(TAGS_PREFIX) else {
             return true;
         };
         let string = match value {
diff --git a/sentry-tracing/src/layer.rs b/sentry-tracing/src/layer.rs
index 8183bbfc..01930f80 100644
--- a/sentry-tracing/src/layer.rs
+++ b/sentry-tracing/src/layer.rs
@@ -1,3 +1,4 @@
+use std::borrow::Cow;
 use std::cell::RefCell;
 use std::collections::BTreeMap;
 
@@ -9,6 +10,7 @@ use tracing_subscriber::layer::{Context, Layer};
 use tracing_subscriber::registry::LookupSpan;
 
 use crate::converters::*;
+use crate::TAGS_PREFIX;
 
 /// The action that Sentry should perform for a [`Metadata`]
 #[derive(Debug, Clone, Copy)]
@@ -142,6 +144,53 @@ where
     }
 }
 
+#[inline(always)]
+fn record_fields<'a, K: AsRef<str> + Into<Cow<'a, str>>>(
+    span: &TransactionOrSpan,
+    data: BTreeMap<K, Value>,
+) {
+    match span {
+        TransactionOrSpan::Span(span) => {
+            let mut span = span.data();
+            for (key, value) in data {
+                if let Some(stripped_key) = key.as_ref().strip_prefix(TAGS_PREFIX) {
+                    match value {
+                        Value::Bool(value) => {
+                            span.set_tag(stripped_key.to_owned(), value.to_string())
+                        }
+                        Value::Number(value) => {
+                            span.set_tag(stripped_key.to_owned(), value.to_string())
+                        }
+                        Value::String(value) => span.set_tag(stripped_key.to_owned(), value),
+                        _ => span.set_data(key.into().into_owned(), value),
+                    }
+                } else {
+                    span.set_data(key.into().into_owned(), value);
+                }
+            }
+        }
+        TransactionOrSpan::Transaction(transaction) => {
+            let mut transaction = transaction.data();
+            for (key, value) in data {
+                if let Some(stripped_key) = key.as_ref().strip_prefix(TAGS_PREFIX) {
+                    match value {
+                        Value::Bool(value) => {
+                            transaction.set_tag(stripped_key.into(), value.to_string())
+                        }
+                        Value::Number(value) => {
+                            transaction.set_tag(stripped_key.into(), value.to_string())
+                        }
+                        Value::String(value) => transaction.set_tag(stripped_key.into(), value),
+                        _ => transaction.set_data(key.into(), value),
+                    }
+                } else {
+                    transaction.set_data(key.into(), value);
+                }
+            }
+        }
+    }
+}
+
 /// Data that is attached to the tracing Spans `extensions`, in order to
 /// `finish` the corresponding sentry span `on_close`, and re-set its parent as
 /// the *current* span.
@@ -217,9 +266,7 @@ where
         };
         // Add the data from the original span to the sentry span.
         // This comes from typically the `fields` in `tracing::instrument`.
-        for (key, value) in data {
-            sentry_span.set_data(key, value);
-        }
+        record_fields(&sentry_span, data);
 
         sentry_core::configure_scope(|scope| scope.set_span(Some(sentry_span.clone())));
 
@@ -267,9 +314,7 @@ where
         let mut data = FieldVisitor::default();
         values.record(&mut data);
 
-        for (key, value) in data.json_values {
-            span.set_data(&key, value);
-        }
+        record_fields(span, data.json_values);
     }
 }
 
diff --git a/sentry-tracing/src/lib.rs b/sentry-tracing/src/lib.rs
index 4f99a12f..4defd941 100644
--- a/sentry-tracing/src/lib.rs
+++ b/sentry-tracing/src/lib.rs
@@ -145,3 +145,5 @@ mod layer;
 
 pub use converters::*;
 pub use layer::*;
+
+const TAGS_PREFIX: &str = "tags.";