diff --git a/src/sentry/templates/sentry/emails/digests/body.html b/src/sentry/templates/sentry/emails/digests/body.html
index 005ba71425ea8c..1434a923bee51b 100644
--- a/src/sentry/templates/sentry/emails/digests/body.html
+++ b/src/sentry/templates/sentry/emails/digests/body.html
@@ -34,7 +34,7 @@ <h2>{{ counts|length }} new alert{{ counts|pluralize }} from <a href="{{ project
       <div class="container">
         {% with rule_details=rules_details|get_item:rule.id snooze_alert_url=snooze_alert_urls|get_item:rule.id %}
         {% if snooze_alert %}
-            <a class="mute" href="{% absolute_uri snooze_alert_url %}">Mute this alert</a>
+            <a class="mute" href="{% absolute_uri snooze_alert_url %}">Mute this alert for everyone</a>
         {% endif %}
             This email was triggered by <a href="{% absolute_uri rule_details.status_url %}">{{ rule_details.label }}</a>
         {% endwith %}
diff --git a/src/sentry/templates/sentry/emails/feedback.html b/src/sentry/templates/sentry/emails/feedback.html
index 2ac12c1118bee9..911b8785d666f6 100644
--- a/src/sentry/templates/sentry/emails/feedback.html
+++ b/src/sentry/templates/sentry/emails/feedback.html
@@ -191,7 +191,7 @@ <h3>Tags</h3>
 
     <p class="info-box">
       {% if snooze_alert %}
-         <a class='mute' href="{% absolute_uri snooze_alert_url %}">Mute this alert</a>
+         <a class='mute' href="{% absolute_uri snooze_alert_url %}">Mute this alert for everyone</a>
       {% endif %}
       This email was triggered by
       {% for rule in rules %}
diff --git a/src/sentry/templates/sentry/emails/incidents/trigger.html b/src/sentry/templates/sentry/emails/incidents/trigger.html
index d1425ec95d2b6d..3b0c4b6fb23d64 100644
--- a/src/sentry/templates/sentry/emails/incidents/trigger.html
+++ b/src/sentry/templates/sentry/emails/incidents/trigger.html
@@ -83,7 +83,7 @@ <h5 style="margin-bottom: 12px;">
 
       <p class="info-box">
         {% if snooze_alert %}
-           <a class='mute' href="{{ snooze_alert_url }}">Mute this alert</a>
+           <a class='mute' href="{{ snooze_alert_url }}">Mute this alert for everyone</a>
         {% endif %}
         This email was triggered by
             <a href="{{ link }}">{{ incident_name }}</a>
diff --git a/src/sentry/templates/sentry/emails/issue_alert_base.html b/src/sentry/templates/sentry/emails/issue_alert_base.html
index 77f48e1b290b79..be3d2a7cebfa5d 100644
--- a/src/sentry/templates/sentry/emails/issue_alert_base.html
+++ b/src/sentry/templates/sentry/emails/issue_alert_base.html
@@ -296,7 +296,7 @@ <h3>Tags</h3>
 
     <p class="info-box">
       {% if snooze_alert %}
-         <a class='mute' href="{% absolute_uri snooze_alert_url %}">Mute this alert</a>
+         <a class='mute' href="{% absolute_uri snooze_alert_url %}">Mute this alert for everyone</a>
       {% endif %}
       This email was triggered by
       {% for rule in rules %}