diff --git a/cms/constants.py b/cms/constants.py
index 8e7e47e4c..7001a246b 100644
--- a/cms/constants.py
+++ b/cms/constants.py
@@ -23,3 +23,6 @@
 WEBINAR_HEADER_BANNER = "images/webinars/webinar-header-banner.jpg"
 UPCOMING_WEBINAR_BUTTON_TITLE = "REGISTER"
 ON_DEMAND_WEBINAR_BUTTON_TITLE = "VIEW RECORDING"
+
+FORMAT_ONLINE = "Online"
+FORMAT_OTHER = "Other"
diff --git a/cms/migrations/0064_productpage_format_field.py b/cms/migrations/0064_productpage_format_field.py
new file mode 100644
index 000000000..a3b8d491a
--- /dev/null
+++ b/cms/migrations/0064_productpage_format_field.py
@@ -0,0 +1,53 @@
+# Generated by Django 3.2.21 on 2023-09-13 12:11
+
+from django.db import migrations, models
+
+
+class Migration(migrations.Migration):
+
+    dependencies = [
+        ("cms", "0063_webinarindexpage_banner_image"),
+    ]
+
+    operations = [
+        migrations.AddField(
+            model_name="coursepage",
+            name="format",
+            field=models.CharField(
+                choices=[("Online", "Online"), ("Other", "Other")],
+                default="Online",
+                help_text="A short description indicating the format of a program or course",
+                max_length=20,
+            ),
+        ),
+        migrations.AddField(
+            model_name="externalcoursepage",
+            name="format",
+            field=models.CharField(
+                choices=[("Online", "Online"), ("Other", "Other")],
+                default="Online",
+                help_text="A short description indicating the format of a program or course",
+                max_length=20,
+            ),
+        ),
+        migrations.AddField(
+            model_name="externalprogrampage",
+            name="format",
+            field=models.CharField(
+                choices=[("Online", "Online"), ("Other", "Other")],
+                default="Online",
+                help_text="A short description indicating the format of a program or course",
+                max_length=20,
+            ),
+        ),
+        migrations.AddField(
+            model_name="programpage",
+            name="format",
+            field=models.CharField(
+                choices=[("Online", "Online"), ("Other", "Other")],
+                default="Online",
+                help_text="A short description indicating the format of a program or course",
+                max_length=20,
+            ),
+        ),
+    ]
diff --git a/cms/models.py b/cms/models.py
index 0f644af86..b41b50902 100644
--- a/cms/models.py
+++ b/cms/models.py
@@ -55,6 +55,8 @@
     WEBINAR_DEFAULT_IMAGES,
     WEBINAR_HEADER_BANNER,
     WEBINAR_INDEX_SLUG,
+    FORMAT_ONLINE,
+    FORMAT_OTHER,
 )
 from cms.forms import CertificatePageForm
 from courses.constants import DEFAULT_COURSE_IMG_PATH, PROGRAM_RUN_ID_PATTERN
@@ -787,6 +789,16 @@ class Meta:
         blank=True,
         help_text="A short description indicating how long it takes to complete (e.g. '4 weeks')",
     )
+    FORMAT_CHOICES = [
+        (FORMAT_ONLINE, FORMAT_ONLINE),
+        (FORMAT_OTHER, FORMAT_OTHER),
+    ]
+    format = models.CharField(
+        max_length=20,
+        choices=FORMAT_CHOICES,
+        default=FORMAT_ONLINE,
+        help_text="A short description indicating the format of a program or course",
+    )
     background_image = models.ForeignKey(
         Image,
         null=True,
@@ -835,6 +847,7 @@ class Meta:
         FieldPanel("video_title"),
         FieldPanel("video_url"),
         FieldPanel("duration"),
+        FieldPanel("format"),
         FieldPanel("time_commitment"),
         FieldPanel("description", classname="full"),
         FieldPanel("catalog_details", classname="full"),
diff --git a/cms/models_test.py b/cms/models_test.py
index a0f00eaa1..0b5eb5f36 100644
--- a/cms/models_test.py
+++ b/cms/models_test.py
@@ -16,6 +16,8 @@
     UPCOMING_WEBINAR,
     UPCOMING_WEBINAR_BUTTON_TITLE,
     WEBINAR_HEADER_BANNER,
+    FORMAT_ONLINE,
+    FORMAT_OTHER,
 )
 from cms.factories import (
     CertificatePageFactory,
@@ -827,6 +829,7 @@ def test_course_page_properties():
         description="<p>desc</p>",
         catalog_details="<p>catalog desc</p>",
         duration="1 week",
+        format=FORMAT_ONLINE,
         video_title="<p>title</p>",
         video_url="http://test.com/mock.mp4",
         background_image__title="background-image",
@@ -836,6 +839,7 @@ def test_course_page_properties():
     assert course_page.description == "<p>desc</p>"
     assert course_page.catalog_details == "<p>catalog desc</p>"
     assert course_page.duration == "1 week"
+    assert course_page.format == FORMAT_ONLINE
     assert course_page.video_title == "<p>title</p>"
     assert course_page.video_url == "http://test.com/mock.mp4"
     assert course_page.background_image.title == "background-image"
@@ -851,6 +855,7 @@ def test_external_course_page_properties():
         description="<p>desc</p>",
         catalog_details="<p>catalog desc</p>",
         duration="1 week",
+        format=FORMAT_OTHER,
         video_title="<p>title</p>",
         video_url="http://test.com/mock.mp4",
         background_image__title="background-image",
@@ -861,6 +866,7 @@ def test_external_course_page_properties():
     assert external_course_page.description == "<p>desc</p>"
     assert external_course_page.catalog_details == "<p>catalog desc</p>"
     assert external_course_page.duration == "1 week"
+    assert external_course_page.format == FORMAT_OTHER
     assert external_course_page.video_title == "<p>title</p>"
     assert external_course_page.video_url == "http://test.com/mock.mp4"
     assert external_course_page.background_image.title == "background-image"
@@ -870,6 +876,33 @@ def test_external_course_page_properties():
     assert external_course_page.product == external_course_page.course
 
 
+def test_course_page_format_field_default_value():
+    """
+    Verifies that the "format" field in a course page has the default value FORMAT_ONLINE.
+    """
+    course_page = CoursePageFactory.create()
+
+    assert course_page.format == FORMAT_ONLINE
+
+
+@pytest.mark.parametrize("course_format", [FORMAT_ONLINE, FORMAT_OTHER])
+def test_course_page_format_field_choices(course_format, staff_user):
+    """
+    Verifies that if the "format" field in a course page contains the values FORMAT_ONLINE and FORMAT_OTHER,
+    and they are in the same context.
+    """
+    course_page = CoursePageFactory.create(format=course_format)
+
+    rf = RequestFactory()
+    request = rf.get("/")
+    request.user = staff_user
+
+    context = course_page.get_context(request=request)
+    context_format = context.get("page").format
+
+    assert context_format == course_format
+
+
 def test_program_page_properties():
     """
     Wagtail-page-related properties should return expected values if the Wagtail page exists
@@ -880,6 +913,7 @@ def test_program_page_properties():
         description="<p>desc</p>",
         catalog_details="<p>catalog desc</p>",
         duration="1 week",
+        format=FORMAT_ONLINE,
         video_title="<p>title</p>",
         video_url="http://test.com/mock.mp4",
         background_image__title="background-image",
@@ -889,6 +923,7 @@ def test_program_page_properties():
     assert program_page.description == "<p>desc</p>"
     assert program_page.catalog_details == "<p>catalog desc</p>"
     assert program_page.duration == "1 week"
+    assert program_page.format == FORMAT_ONLINE
     assert program_page.video_title == "<p>title</p>"
     assert program_page.video_url == "http://test.com/mock.mp4"
     assert program_page.background_image.title == "background-image"
@@ -904,6 +939,7 @@ def test_external_program_page_properties():
         description="<p>desc</p>",
         catalog_details="<p>catalog desc</p>",
         duration="1 week",
+        format=FORMAT_OTHER,
         video_title="<p>title</p>",
         video_url="http://test.com/mock.mp4",
         background_image__title="background-image",
@@ -914,11 +950,39 @@ def test_external_program_page_properties():
     assert external_program_page.description == "<p>desc</p>"
     assert external_program_page.catalog_details == "<p>catalog desc</p>"
     assert external_program_page.duration == "1 week"
+    assert external_program_page.format == FORMAT_OTHER
     assert external_program_page.video_title == "<p>title</p>"
     assert external_program_page.video_url == "http://test.com/mock.mp4"
     assert external_program_page.background_image.title == "background-image"
 
 
+def test_program_page_format_field_default_value():
+    """
+    Verifies that the "format" field in a program page has the default value FORMAT_ONLINE.
+    """
+    program_page = ProgramPageFactory.create()
+
+    assert program_page.format == FORMAT_ONLINE
+
+
+@pytest.mark.parametrize("program_format", [FORMAT_ONLINE, FORMAT_OTHER])
+def test_program_page_format_field_choices(program_format, staff_user):
+    """
+    Verifies that if the "format" field in a program page contains the values FORMAT_ONLINE and FORMAT_OTHER,
+    and they are in the same context.
+    """
+    program_page = ProgramPageFactory.create(format=program_format)
+
+    rf = RequestFactory()
+    request = rf.get("/")
+    request.user = staff_user
+
+    context = program_page.get_context(request=request)
+    context_format = context.get("page").format
+
+    assert context_format == program_format
+
+
 def test_course_page_learning_outcomes():
     """
     CoursePage related LearningOutcomesPage should return expected values if it exists
diff --git a/cms/templates/partials/metadata-tiles.html b/cms/templates/partials/metadata-tiles.html
index 00f8335f6..db60cc6ae 100644
--- a/cms/templates/partials/metadata-tiles.html
+++ b/cms/templates/partials/metadata-tiles.html
@@ -65,9 +65,8 @@
       {% endif %}
       <li>
         <span class="title">FORMAT</span>
-        <span class="text">Online</span>
+        <span class="text">{{ page.format }}</span>
       </li>
-
       {% if page.product.current_price %}
         <li>
           <span class="title">PRICE</span>
diff --git a/courses/serializers.py b/courses/serializers.py
index 6c3a0bf3e..1803acaa2 100644
--- a/courses/serializers.py
+++ b/courses/serializers.py
@@ -184,9 +184,7 @@ def get_credits(self, instance):
 
     def get_format(self, instance):  # pylint: disable=unused-argument
         """Returns the format of the course"""
-        # Currently hardcoded at the frontend as well, At some point we'll need to move it into CMS to make it
-        # configurable.
-        return "Online"
+        return instance.page.format if instance.page and instance.page.format else None
 
     def get_platform(self, instance):
         """Returns the platform name of the course"""
@@ -374,10 +372,8 @@ def get_credits(self, instance):
         )
 
     def get_format(self, instance):  # pylint: disable=unused-argument
-        """Returns the format of the course"""
-        # Currently hardcoded at the frontend as well, At some point we'll need to move it into CMS to make it
-        # configurable.
-        return "Online"
+        """Returns the format of the program"""
+        return instance.page.format if instance.page and instance.page.format else None
 
     def get_platform(self, instance):
         """Returns the platform name of the program"""
diff --git a/courses/serializers_test.py b/courses/serializers_test.py
index f05b4e603..305b2094d 100644
--- a/courses/serializers_test.py
+++ b/courses/serializers_test.py
@@ -10,6 +10,7 @@
 from django.contrib.auth.models import AnonymousUser
 
 from cms.factories import FacultyMembersPageFactory
+from cms.constants import FORMAT_ONLINE, FORMAT_OTHER
 from courses.factories import (
     CourseFactory,
     CourseRunEnrollmentFactory,
@@ -34,7 +35,6 @@
 from ecommerce.serializers_test import datetime_format
 from mitxpro.test_utils import assert_drf_json_equal, drf_datetime
 
-
 pytestmark = [pytest.mark.django_db]
 
 
@@ -53,6 +53,7 @@ def test_base_program_serializer():
 
 @pytest.mark.parametrize("has_product", [True, False])
 @pytest.mark.parametrize("is_external", [True, False])
+@pytest.mark.parametrize("program_format", [FORMAT_ONLINE, FORMAT_OTHER])
 @pytest.mark.parametrize(
     "duration, time_commitment, video_url, ceus, external_marketing_url",
     [
@@ -76,6 +77,7 @@ def test_serialize_program(
     mock_context,
     has_product,
     is_external,
+    program_format,
     duration,
     time_commitment,
     video_url,
@@ -88,6 +90,7 @@ def test_serialize_program(
         is_external=is_external,
         page__certificate_page__CEUs=ceus,
         page__duration=duration,
+        page__format=program_format,
         page__time_commitment=time_commitment,
         page__video_url=video_url,
         page__external_marketing_url=external_marketing_url,
@@ -147,9 +150,9 @@ def test_serialize_program(
             "topics": [{"name": topic.name} for topic in topics],
             "time_commitment": time_commitment,
             "duration": duration,
+            "format": program_format,
             "video_url": video_url,
             "credits": ceus,
-            "format": "Online",
             "is_external": is_external,
             "external_marketing_url": external_marketing_url,
             "platform": program.platform.name,
@@ -174,6 +177,7 @@ def test_base_course_serializer():
 @pytest.mark.parametrize("all_runs", [True, False])
 @pytest.mark.parametrize("is_external", [True, False])
 @pytest.mark.parametrize("course_page", [True, False])
+@pytest.mark.parametrize("course_format", [FORMAT_ONLINE, FORMAT_OTHER])
 @pytest.mark.parametrize(
     "duration, time_commitment, video_url, ceus, external_marketing_url",
     [
@@ -199,6 +203,7 @@ def test_serialize_course(
     all_runs,
     is_external,
     course_page,
+    course_format,
     duration,
     time_commitment,
     video_url,
@@ -219,6 +224,7 @@ def test_serialize_course(
             is_external=is_external,
             page__time_commitment=time_commitment,
             page__duration=duration,
+            page__format=course_format,
             page__video_url=video_url,
             page__certificate_page__CEUs=ceus,
             page__external_marketing_url=external_marketing_url,
@@ -275,9 +281,9 @@ def test_serialize_course(
             "topics": [{"name": topic}] if course_page else [],
             "time_commitment": time_commitment if course_page else None,
             "duration": duration if course_page else None,
+            "format": course_format if course_page else None,
             "video_url": video_url if course_page else None,
             "credits": ceus if course_page else None,
-            "format": "Online",
             "is_external": is_external,
             "external_marketing_url": external_marketing_url if course_page else None,
             "platform": course.platform.name,
diff --git a/localdev/seed/resources/seed_data.json b/localdev/seed/resources/seed_data.json
index 4a59cf32c..fa4ea69db 100644
--- a/localdev/seed/resources/seed_data.json
+++ b/localdev/seed/resources/seed_data.json
@@ -5,6 +5,7 @@
             "subhead": "A four-course online program leading to a Professional Certificate from the Massachusetts Institute of Technology.",
             "description": "<p>A four-course online program leading to a Professional Certificate from the Massachusetts Institute of Technology.</p>",
             "readable_id": "program-v1:xPRO+SysEngx",
+            "format": "Other",
             "_product": {
                 "price": 2499
             }
@@ -14,6 +15,7 @@
             "subhead": "Learn stuff about digital learning.",
             "description": "<p>Learn stuff about digital learning.</p>",
             "readable_id": "program-v1:xPRO+DgtlLearn",
+            "format": "Online",
             "_product": {
                 "price": 2501
             }
@@ -22,7 +24,8 @@
             "title": "Analog Learning",
             "subhead": "Learn stuff about analog learning.",
             "description": "<p>Learn stuff about analog learning.</p>",
-            "readable_id": "program-v1:xPRO+AnlgLearn"
+            "readable_id": "program-v1:xPRO+AnlgLearn",
+            "format": "Online"
         }
     ],
     "courses": [
@@ -31,6 +34,7 @@
             "description": "<p>This is edX's demo course</p>",
             "subhead": "This is edX's demo course",
             "readable_id": "course-v1:edX+DemoX+Demo_Course",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "edX Demonstration Course - Spring 2013",
@@ -52,6 +56,7 @@
             "position_in_program": 1,
             "description": "<p>Course 1 of 4 that comprises the Architecture and Systems Engineering Professional Certificate Program.</p>",
             "readable_id": "course-v1:xPRO+SysEngxB1",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Architecture of Complex Systems - Fall 2019",
@@ -75,6 +80,7 @@
             "position_in_program": 2,
             "description": "<p>Course 2 of 4 that comprises the Architecture and Systems Engineering Professional Certificate Program. This course may be taken individually, without enrolling in the professional certificate program.</p>",
             "readable_id": "course-v1:xPRO+SysEngxB2",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Models in Engineering - Spring 2020",
@@ -98,6 +104,7 @@
             "position_in_program": 3,
             "description": "<p>Course 3 of 4 that comprises the Architecture and Systems Engineering Professional Certificate Program. This course may be taken individually, without enrolling in the professional certificate program.</p>",
             "readable_id": "course-v1:xPRO+SysEngxB3",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Model-Based Systems Engineering: Documentation and Analysis - Fall 2020",
@@ -121,6 +128,7 @@
             "position_in_program": 4,
             "description": "<p>The course where the methods are quantitative and the systems are engineered.</p>",
             "readable_id": "course-v1:xPRO+SysEngxB4",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Quantitative Methods in Systems Engineering - August 2019",
@@ -145,6 +153,7 @@
             "position_in_program": 1,
             "description": "<p>An introductory course to Digital Learning</p>",
             "readable_id": "course-v1:xPRO+DgtlLearn1",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Digital Learning 100 - August 2021",
@@ -188,6 +197,7 @@
             "position_in_program": 2,
             "description": "<p>A more advanced course in Digital Learning</p>",
             "readable_id": "course-v1:xPRO+DgtlLearn2",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Digital Learning 200 - August 2016",
@@ -223,6 +233,7 @@
             "position_in_program": 3,
             "description": "<p>The most advancedest course in Digital Learning</p>",
             "readable_id": "course-v1:xPRO+DgtlLearn3",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Digital Learning 300 - August 2016",
@@ -261,6 +272,7 @@
             "position_in_program": 1,
             "description": "<p>An introductory course to Analog Learning</p>",
             "readable_id": "course-v1:xPRO+AnlgLearn1",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Analog Learning 100 - August 2016",
@@ -299,6 +311,7 @@
             "position_in_program": 2,
             "description": "<p>A more advanced course in Analog Learning</p>",
             "readable_id": "course-v1:xPRO+AnlgLearn2",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Analog Learning 200 - August 2016",
@@ -337,6 +350,7 @@
             "position_in_program": 3,
             "description": "<p>The most advancedest course in Analog Learning</p>",
             "readable_id": "course-v1:xPRO+AnlgLearn3",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Analog Learning 300 - August 2016",
@@ -376,6 +390,7 @@
             "subhead": "An introduction to a type of computing, and that type of computing is quantum.",
             "description": "<p>An introduction to a type of computing, and that type of computing is quantum.</p>",
             "readable_id": "course-v1:xPRO+QuantCompx1",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Quantum Computing - August 2019",
@@ -395,6 +410,7 @@
             "subhead": "A course that is not live.",
             "description": "<p>A course that is not live.</p>",
             "readable_id": "course-v1:xPRO+NotLive1",
+            "format": "Online",
             "live": false,
             "course_runs": [
                 {
@@ -414,6 +430,7 @@
             "subhead": "Additive Manufacturing for Innovative Design and Production.",
             "description": "<p>Additive Manufacturing for Innovative Design and Production.</p>",
             "readable_id": "course-v1:SEED+AMx",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Additive Manufacturing for Innovative Design and Production - April 2018",
@@ -447,6 +464,7 @@
             "subhead": "Model-Based Systems Engineering: Documentation and Analysis 1.",
             "description": "<p>Model-Based Systems Engineering: Documentation and Analysis 1.</p>",
             "readable_id": "course-v1:SEED+SysEngBx3",
+            "format": "Online",
             "course_runs": [
                 {
                     "title": "Model-Based Systems Engineering: Documentation and Analysis - April 2018",