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Some advertisers or brands may consider this an undesireable environment.
One complication is - this seems to create a lot of child categories possible. The other possibility is we could break it out in the tree, perhaps with instructions that it should be prioritized over identifying other characteristics - though that seems to cause potential information loss
We do observe buyers (TTD in particular) asking for units in such locations to be explicitly specified as well as publisher specializing in bathrooms. I personally feel having them as children types would indeed add a lot of them BUT would also clarify where those facilities are (as some could be in airport and others in QSR).
Happy to talk more but this is probably one of the important things to include in the next version
... as we are now seeing advertisement in restrooms
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