diff --git a/.changeset/wild-mayflies-vanish.md b/.changeset/wild-mayflies-vanish.md
new file mode 100644
index 0000000..3c3fa01
--- /dev/null
+++ b/.changeset/wild-mayflies-vanish.md
@@ -0,0 +1,28 @@
+---
+'eslint-config-seek': minor
+---
+
+Adds [react/jsx-curly-brace-presence][docs] as an error.
+This removes unnecessary braces around strings in props and children.
+
+It also enforces braces around expressions in props and children.
+
+[docs]: https://github.com/jsx-eslint/eslint-plugin-react/blob/master/docs/rules/jsx-curly-brace-presence.md
+
+### Examples
+
+```diff
+// Unecessary braces around string prop
+- <Column width={'content'}>
++ <Column width="content">
+```
+```diff
+// Unecessary braces around string child
+- <Text>{'Hello'}</Text>
++ <Text>Hello</Text>
+```
+```diff
+// Mandatory braces around prop expression
+- <Button icon=<IconSearch />>
++ <Button icon={<IconSearch />}>
+```
diff --git a/index.js b/index.js
index 72fd964..d979233 100644
--- a/index.js
+++ b/index.js
@@ -10,6 +10,10 @@ const reactRules = {
   'react/no-children-prop': ERROR,
   'react/display-name': OFF,
   'react/prop-types': OFF,
+  'react/jsx-curly-brace-presence': [
+    ERROR,
+    { props: 'never', children: 'never', propElementValues: 'always' },
+  ],
 };
 
 /** @type {import('eslint').Linter.Config} */