| Name | Type | Description | Notes |
|---|---|---|---|
| entity | string | The name of the entity that can have this attribute. When creating or updating the entities of a given type, you can include an `attributes` object with keys corresponding to the `name` of the custom attributes for that type. | |
| name | string | The attribute name that will be used in API requests and Talang. E.g. if `name == "region"` then you would set the region attribute by including an `attributes.region` property in your request payload. | |
| title | string | The human-readable name for the attribute that will be shown in the Campaign Manager. Like `name`, the combination of entity and title must also be unique. | |
| type | string | The data type of the attribute, a `time` attribute must be sent as a string that conforms to the RFC3339 timestamp format. | |
| description | string | A description of the attribute. | |
| presets | string[] | The presets that indicate to which industry the attribute applies to. | |
| suggestions | string[] | Short suggestions that are used to group attributes. |