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The Green Web Foundation Assets

This repository contains assets you can use when creating Green Web Foundation public facing communications, products or services.

This includes things like:

  • logos in public communications and marketing collateral;
  • presentations or other documents that refer to our work;
  • any service that makes use of the open-source tools, guidance and content we provide for the public good - more on attribution;
  • within the open source tools and software we provide for the public good.

Who can use these assets and how?

Open source is a strong ethos running through everything we do at Green Web Foundation. We believe in the power of open to create a just and sustainable internet for all.

Therefore, you do not need to gain our explicit permission to use these brand assets when speaking about our organisation, our mission, our tools or a collaboration between us and your organisation.

We do ask that when you use these brand assets, you link to our main website when feasible to do so: https://thegreenwebfoundation.org, or other relevant tool that we operate. This helps a great deal.

We have more information on how you can cite our open source work on our website. This covers our tools, Green Web Dataset and other content we make freely available to create a just and sustainable internet for all.

If you cannot find something in particular or want to chat about your use of our branding or our work, please contact our support desk, and we'll be happy to help.

Where can I get the assets?

Logos

Our logos are available in our Logos folder. Here you will find .png and .svg formats.

Icons

Our green sunburst icon is in our Icons folder. Here you will find .png and .svg formats.

Fonts

For heading and copy text

The font is called Everett and requires a license to use.

It is designed by Nolan Paparelli who describe it as such:

Everett is a contemporary neo-grotesque typeface known for its characteristic sharpness. The font’s design is balanced with an organic drawing and a particular digital flavor. Strong typographic cuts add a high tension while still keeping a natural reading comfort, finding the right balance between a font that is graphic yet fluid.

The font can be licensed for use at WeltKern.

System alternative

The nearest system alternative font is Archivo. This is freely available for use on Google Fonts. Archivo on Google Fonts.

Brandbook and further guidance

Please get in touch if you are collaborating on a project with us and require further brand guidance. We have a lovely brandbook created by Ellery Studio who created our modern, sunburst brand that you see reflected in our logo. Our support desk.