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To see all available qualifiers, see our documentation.
You can grab regions using the REST interface using
http://mycockpitdomain.com/rest/api/regions/get/my-region-name?token=09999429a523d1499990d44b&myplaceholder=abc123
And then in your region use
<?=$_GET['myplaceholder']?>
when you want to display it's value (abc123 in this case)
For example
http://mycockpitdomain.com/rest/api/regions/get/welcome?token=09999429a523d1499990d44b&firstname=John&town=Basingtoke
Where your 'welcome' Region template is
Hi <?=$_GET['firstname']?>,
Isn't <?=$_GET['town']?> a fantastic place to live!
would result in
Hi John
Isn't Basingstoke a fantastic place to live!`
And as the placeholder is just PHP you could perform calculations or anything you'd like.