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Update source file targeting.md
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brave-support-admin committed May 17, 2024
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4 changes: 2 additions & 2 deletions docs/campaign-performance/targeting.md
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Expand Up @@ -11,7 +11,7 @@ Each of Brave’s ad units has a unique approach to achieve varying levels of ad
|----------------------------|-------------------------------------------------------------------------------------------------------------------------------------------------------------------|------------------------|----------------------|------------------|----------------------|
| **Keyword** | Based on relevant keywords entered in Brave Search. | | | | X |
| **Country** | Location determined by IP address. Only top level country and state level information is inferred. | X | X | X | X |
| **State** | Location determined by IP address. Only top level country and state level information is inferred. Available only in the USA. | | |X | |
| **State** | Location determined by IP address. Only top level country and state level information is inferred. Available only in the USA. | | |X | X |
| **Time of day** | Delivery based on local time inferred by the IP address. | | | X | |
| **Contextual** | IAB standard contextual category segments based on page content and domains visited by the user. | | |X | |
| **Custom segments** | Bespoke segments built with keywords and domains that the advertiser wishes to target. Minimum spend required, and only available with managed service campaigns. | | |X | |
Expand Down Expand Up @@ -44,4 +44,4 @@ Each of Brave’s ad units has a unique approach to achieve varying levels of ad
- Technology & Computing
- Travel
- Weather
- Untargeted (all segments)
- Untargeted (all segments)

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