Making Continente Baskets a Social Enterprise.
We want to harness the immense potential in linking consumers and influencers, by empowering the latter to reach an audience of the first.
Influencers create a list of the products (bundles) that are used in their tutorials (food recipes, make-up looks, daily outfits... ), These bundles can be shared on social media (Instagram, Youtube, Blog, Facebook, Pinterest...) through a simple link.
Followers can view them and quickly add those products to their Continent Basket.
Influencers are rewarded after a certain number of "additions to the basket", as an incentive to produce better content and keep on consuming Continente's products.
- Influencers get a new way to share their content and ideas, plus a monetary incentive.
- Followers make use of the simplest way to buy products they want through a with a single click, after seeing them online.
- Continente-pportunity to:
- Increase perceived product value by linking community influence to everyday necessities
- Promote novel products by presenting them to the customer in innovative ways
- Be the first national grocer to actively convert social media exposure into purchases
- Improve stock management by fostering the use of unsold products in tutorials or recipes
- Increase customer retention
Here's a list of the main functionalities in our Minimum Viable Product:
- Login with Continente API
- use the same credentials as your Continente account, no need to register a new account
- Create of Personal Lists
- Manage Personal Lists
- Public page for List
- Share functionality through URL
- Add to basket (bundle or single product)*
Inside the repository's main directory:
$ cd server
$ npm install # install dependencies
$ npm start # run the serverOn a separate terminal window:
$ cd frontend
$ npm install # install dependencies
$ npm serve # run the appLiga is connecting in Portuguese. We connect people's interests and necessities.
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