The year of 2020 has been an interesting year for all of us AND to our skin. It is not easy that we all need to navigate our lives with the quarantine situation and the meaning of wearing a face mask goes beyond reaching out to your medicine cabinet to put a sheet mask on.
Disrupted workout routine, balancing work and school life to prevent burnouts, and all those irregular breakouts popped up overnight is probably the last thing we want before all these zoom meetings. Like the one we are in right now. Don’t we all want to take good care of ourselves and our skin to make a good impression on others.
Introducing Quinn Skin, Quinn is a mobile app to recommend clean skincare products for men. Users take a five-question survey regarding their skin concerns, skin type and budget. A content-based machine learning recommender model will then use given answers to recommend a product through a curated product selection, such as some essentials for men: facial cleanser, moisturizer,and suncare.
At Quinn, our goal is to help you build a healthy and easy-to-follow skincare routine. No more confusion and frustration. Want a glowy skin for your next zoom meeting? Come and join Quinn!
Home Page | Recommendation Feature |
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Category: Skincare, Wellness,and Social
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Mobile: The MVP version of Quinn recommends products by taking the survey answers as inputs and incorporating a content-based recommender model at the backend to understand their skincare needs better. After taking the survey, users will receive details on the recommended product, such as product description, product image, price, and a product link to the e-commerce site. Eventually, Quinn aims to add product reviews, calendar-based skin monitoring, experience, or other social sharing functions into the app.
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Story: Users start by answering a five-question survey,including skin concern, skin type, products, and budget. Quinn provides users a detailed page on the recommended product. Users could then choose to click on 'take the survey' to search for another product or click on the 'visit product' link to purchase the product on an e-commerce site.
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Market: Quinn targets men's skincare market. According to our research and experiences, the men's skincare market is largely untapped and has a great market potential post-COVID. Shopping for men's skincare products are confusing and overwhelming to many people, even to girls. We see Quinn as a solution for various users, not just skincare junkies looking for products for their skin, but also women looking for skincare products for the important males in their life!
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Habit: We see Quinn's usage peaks around the holiday season when people are shopping for their families, friends, and loved ones. We also project a higher use around anniversaries, birthdays, and the change of seasons (subjected to an individual user)